Published Research


Online Community and Social Media Compensation 2009
3 Nov 2009, Online Community Research Network
The Online Community and Social Media Compensation survey was initiated in July of 2009. The intention of the study was to get a broad look at online community compensation, as well as insight in to team structures.
Full Report Available for Purchase

Online Communities: Metrics and Reporting 2009
21 Sep 2009, Online Community Research Network
The Online Communities: Metrics and Reporting research study was initiated in late July 2009, and ran until the second week of August 2009. The intention of the study was to get a broad look at what online community metrics organizations are tracking, how organizations determine and report on the ongoing value of their online community initiatives, and the reporting and metrics tools that help companies in their efforts.
Full Report Available for Purchase

Social Media Ecosystems 2009
3 Aug 2009, Online Community Research Network
The Online Community Social Media Ecosystems research study was conducted in March and April of 2009. The study was created to provide insight about how organizations leverage external online community social media sites to support their organizational goals.
Full Report Available for Purchase

Online Community Unconference Book of Proceedings
30 Jun 2009
The book of proceedings from the Online Community Unconference on June 10, 2009.

Online Communities: Platform and Services Satisfaction Report
8 Apr 2009, Online Community Research Network
The Online Community Platform and Services Satisfaction research study was initiated in January of 2009. The study was created to provide insight about user attitudes towards their platform and service vendors, particularly around satisfaction. Further, we wanted to explore the unmet needs in the online community platform and services market.
Full Report Available for Purchase

Green Enterprise Unconference Book of Proceedings
23 Jan 2009
The book of proceedings from the Green Enterprise Unconference on December 3, 2008.

Online Communities: Surviving and Thriving in the Downturn Economy
19 Jan 2009
The intention of the study was to get a broad look at how the role of online community in organizations is being affected by the down economy, what effect the economy is having on community stakeholder’s attitudes, and what tactics community managers and strategists are employing to thrive during the downturn.
Full Report Available for Purchase

Online Community Culture: Establishing, Maintaining and Changing
17 Nov 2008, Online Community Research Network
The Online Community Culture survey was initiated in October of 2008. The intention of the study was to get a broad look at online community culture in the workplace.
Full Report Available for Purchase

Online Community Compensation 2008
18 Aug 2008, Bill Johnston
The Online Community Compensation survey was initiated in July of 2008. The intention of the study was to get a broad look at online community compensation, as well as insight in to team structures.
Full Report Available for Purchase

Online Communities Marketing, Growth and Engagement
16 Jul 2008, Bill Johnston
The study was created in order to investigate the relationship between marketing, community growth and member engagement. Our goal was to gain insight into how people are measuring engagement in their online communities and to understand how many organizations were using an elite / influencer program, and how those programs were structured.
Full Report Available for Purchase

Online Community: Identity, Reputation and Ranking
10 Dec 2007, Bill Johnston

The study was designed to discover best practices for content rating and ranking,and to establish a baseline of current practice for supporting member identity and reputation.
Full Report Available for Purchase